Ratings and reviews are proven sales boosters – consumers who interact with this content are 115% more likely to convert than those that don’t. But generating high-quality and impactful ratings and reviews content exactly where and when you need it is a huge challenge.
Our industry-leading Product Sampling programs have been designed to help you rapidly generate fresh ratings and reviews content to enable you to fully maximize sales.
Product sampling is the practice of sending free samples of your products to consumers in exchange for them leaving a review on your website (or any other site you tell them). It is a widely used strategy to support product launches, improve review recency and fill content gaps on a highly targeted basis.
However, review submission cannot be guaranteed – hence why our industry-high average response rate of 86% is such a differentiator.
Our extensive community of global consumers – known as BzzAgents – are passionate and highly engaged. Combine them with a proven, predictable, and repeatable methodology, and you get the best outcomes EVERY time.
Competitor
Tap into a robust and engaged community
We do the heavy lifting so you don’t have to. Our expert campaign management team manages the entire process – from identifying audience and shipping product to participant communication – to guarantee the best possible results.
Once your Product Sampling campaign is complete, you’ll want to assess how successful it was and pinpoint ROI. We provide post-campaign reports to enable you to do just that.
Brands and retailers engaging in product sampling campaigns typically do so for a number of reasons, including:
